10 research outputs found

    Can you believe what you see? A qualitative study about the determinants affecting the perceived credibility of video eWOM

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    Thesis Purpose: With the increasing popularity of social networks like YouTube, and the increasing accessibility of consumers to devices able to make and edit videos, video reviews are facing a remarkable growth. Hitherto, the research in eWOM has paid more attention to written reviews, leaving a notable gap of research in video eWOM. The purpose of this study was to improve the knowledge about video eWOM, studying the determinants affecting the perceived credibility of video reviews. Indeed, credibility is a crucial factor, playing a significant role in the consumer’s attitude toward a brand or product, and the consequent purchase intention. The study reached an answer to the following question: What are the determinants affecting the perceived credibility of video-eWOM reviews? Theoretical Perspective: The research model, adopted in this study, built upon three (3) main theoretical areas, due to a lack of research in video eWOM and in order to formulate an adequate background, suitable for the interpretation and analysis of data. First, the study drew upon the determinants of perceived credibility, found by prior research in the field of written eWOM. With the purpose of facilitating the use of this theory, it was built a comprehensive model, summarising all the determinants. Second, some theories about the influence of video features on the audience were implemented in order to fully grasp the potentiality of video reviews. Finally, the third area was focused on the peculiar features of nonverbal communication, involved in video reviews through the adoption of images, motion and sound to convey the message. Methodology: The empirical research was performed through a qualitative study based on a variation grounded theory. The data was collected at one point in time, and the sample consisted in 12 female participants who interacted with five (5) video reviews on YouTube. The participants’ opinions were collected performing semi-structured interviews, supported by the techniques of photo elicitation and list of thoughts. The empirical data was then analysed through a sequence of definite steps, based on grounded analysis. Results: The results of the empirical research were summarised in a new model, encompassing all the determinants observed to exert an influence in the current study. Two (2) new determinants of perceived credibility – visual evidence and testing – were revealed along with one (1) new moderator, first impression. Besides, the determinants and moderators, corresponding to the ones of written eWOM, were assessed by the participants through the adoption of more cues, including the reviewer’s appearance, facial expressions, tone of voice, and video features (e.g. setting). Keywords: Video eWOM, Video reviews, Electronic word-of-mouth, Credibility, YouTube

    Systematic versus on-demand early palliative care: results from a multicentre, randomised clinical trial

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    Background Early palliative care (EPC) in oncology has been shown to have a positive impact on clinical outcome, quality-of-care outcomes, and costs. However, the optimal way for activating EPC has yet to be defined. Methods This prospective, multicentre, randomised study was conducted on 207 outpatients with metastatic or locally advanced inoperable pancreatic cancer. Patients were randomised to receive ‘standard cancer care plus on-demand EPC’ (n = 100) or ‘standard cancer care plus systematic EPC’ (n = 107). Primary outcome was change in quality of life (QoL) evaluated through the Functional Assessment of Cancer Therapy – Hepatobiliary questionnaire between baseline (T0) and after 12 weeks (T1), in particular the integration of physical, functional, and Hepatic Cancer Subscale (HCS) combined in the Trial Outcome Index (TOI). Patient mood, survival, relatives' satisfaction with care, and indicators of aggressiveness of care were also evaluated. Findings The mean changes in TOI score and HCS score between T0 and T1 were −4.47 and −0.63, with a difference between groups of 3.83 (95% confidence interval [CI] 0.10–7.57) (p = 0.041), and −2.23 and 0.28 (difference between groups of 2.51, 95% CI 0.40–4.61, p = 0.013), in favour of interventional group. QoL scores at T1 of TOI scale and HCS were 84.4 versus 78.1 (p = 0.022) and 52.0 versus 48.2 (p = 0.008), respectively, for interventional and standard arm. Until February 2016, 143 (76.9%) of the 186 evaluable patients had died. There was no difference in overall survival between treatment arms. Interpretations Systematic EPC in advanced pancreatic cancer patients significantly improved QoL with respect to on-demand EPC

    The Role of Corporate Social Responsibility in the Wine Industry: The Case Study of Veneto and Friuli Venezia Giulia

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    This study aimed to investigate the awareness of Corporate Social Responsibility (CSR) among wineries located in the Italian regions of Veneto and Friuli Venezia Giulia (FVG) (1), (2) the obstacles (3) and market drivers of its implementation (4), the practices and range of actions that are concretely implemented in the field of CSR (5), the implications that this management approach can have on company performance (6), and the communication tools used. The methodology adopted is based on a qualitative approach integrated with quantitative measures. In total, 28 wineries participated in the study. The results show that all of the wineries were aware of the importance of implementing CSR, although they mainly refer to environmental issues. Sponsorship in fair trade activities is considered the most relevant market driver, while Italian consumers are generally perceived as not particularly interested in sustainable wine production. The practices implemented are mainly focused on reducing environmental impact. Interesting insights have emerged from this study, such as an unusual disparity between theoretical knowledge and practical implementation of socially responsible activities, a tendency to adapt the entrepreneurial style towards CSR, as well as a fundamental willingness to implement good practices that go beyond the legal requirements currently in force

    Total aortic arch endovascular repair using an iliac branch device

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    A 76-year-old man who 2 years before underwent thoracic endovascular aortic repair for aneurysm of the aortic arch was admitted to our department with dysphonia and dysphagia due to an increasing diameter of aneurysm of the aortic arch because of type Ia endoleak. To obtain an adequate proximal neck for conventional thoracic endovascular aortic repair, the double chimney graft technique was chosen using a hypogastric component of the iliac branch Excluder (W. L. Gore & Associates, Flagstaff, Ariz) for the anonymous trunk. At 1-year follow-up, computed tomography scan showed patent chimney graft and no endoleaks. This is the first report in the literature using a hypogastric branch in the aortic arch

    Validazione di uno strumento che misura le conoscenze e gli atteggiamenti degli infermieri italiani sulla gestione del dolore

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    Scopo: Validare in ambito italiano uno strumento che misura le conoscenze e gli atteggiamenti infermieristici nella gestione del dolore: il Nurses’ Knowledge and Attitudes Survey Regarding Pain attraverso la misurazione della validità di contenuto e di costrutto, l’affidabilità e la coerenza interna. Disegno:studio di validazione. Contesto: Reparti di oncologia, lungodegenza e cure palliative di 5 regioni italiane. Campione: 157 infermieri divisi in quattro gruppi: studenti infermieri (29), infermieri di lungodegenza (35), infermieri oncologici (43) e infermieri di hospice (50). Metodi: Il questionario è stato tradotto e adattato alla realtà italiana da esperti nel settore del dolore e con uno studio pilota. È stato somministrato all’intero campione, con un ritorno del 90%. Sono state calcolate la medie di risposte corrette e l’alfa di Cronbach. Agli infermieri di lungodegenza è stato somministrato il questionario una seconda volta a distanza di 10-14 giorni dalla prima compilazione per valutare la stabilità (r di Pearson). Risultati: Lo strumento discrimina tra i vari livelli di competenza nel dolore. La media delle risposte corrette del campione era del 52.7%; per gli studenti 40.7%, per gli infermieri di lungodegenza 46%, per gli infermieri di oncologia 56.3% e per gli infermieri di hospice 62% (P<0.001). La r di Pearson era pari a 0.97, l’alfa di crombach a 0.69. Conclusioni: Questi risultati contribuiscono a validare la versione italiana del Nurses’ Knowledge and Attitudes Survey Regarding Pain, a testimoniare le limitate conoscenze dei quattro gruppi di infermieri, a e fornire le basi per ulteriori studi in ambito oncologico e cure palliative

    [Testing an instrument measuring Italian nurses' knowledge and attitudes regarding pain]

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    To test the construct validity, test-retest reliability, and internal consistency of the Nurses' Knowledge and Attitudes Survey Regarding Pain translated from English to Italian

    Prokineticin receptor 2 affects GnRH3 neuron ontogeny but not fertility in zebrafish

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    Prokineticin receptors (PROKR1 and PROKR2) are G protein-coupled receptors which control human central and peripheral reproductive processes. Importantly, allelic variants of PROKR2 in humans are associated with altered migration of GnRH neurons, resulting in congenital hypogonadotropic hypogonadism (CHH), a heterogeneous disease characterized by delayed/absent puberty and/or infertility. Although this association is established in humans, murine models failed to fully recapitulate the reproductive and olfactory phenotypes observed in patients harboring PROKR2 mutations. Here, taking advantage of zebrafish model we investigated the role of prokr1b (ortholog of human PROKR2) during early stages of GnRH neuronal migration. Real-Time PCR and whole mount in situ hybridization assays indicate that prokr1b spatial-temporal expression is consistent with gnrh3. Moreover, knockdown and knockout of prokr1b altered the correct development of GnRH3 fibers, a phenotype that is rescued by injection of prokr1b mRNA. These results suggest that prokr1b regulates the development of the GnRH3 system in zebrafish. Analysis of gonads development and mating experiments indicate that prokr1b is not required for fertility in zebrafish, although its loss determine changes also at the testis level. Altogether, our results support the thesis of a divergent evolution in the control of vertebrate reproduction and provide a useful in vivo model for deciphering the mechanisms underlying the effect of PROKR2 allelic variants on CHH

    Erratum to \u201cSystematic versus on-demand early palliative care: A randomised clinical trial assessing quality of care and treatment aggressiveness near the end of life\u201d [Eur J Cancer (2016) 69 (110\u2013118)] (S095980491632487X)(10.1016/j.ejca.2016.10.004)

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    The publisher regrets that the collaborators for this paper were not listed as such within the author details of the published paper. The collaborators were published in the Acknowledgements and are as follows: Alberto Farolfi, Silvia Ruscelli, Martina Valgiusti, Sara Pini, Marina Faedi, Department of Medical Oncology, IRST IRCCS, Meldola; Angela Ragazzini, Unit of Biostatistics and Clinical Trials, IRST IRCCS, Meldola; Cristina Pittureri and Elena Amaducci, Palliative Care and Hospice Unit, AUSL Romagna, Cesena; Irene Guglieri, Psychooncology Service, Veneto Institute of Oncology IOV \u2013 IRCCS, Padua; Francesca Bergamo, Sara Lonardi, Department of Clinical and Experimental Oncology, Medical Oncology 1, Veneto Institute of Oncology IOV \u2013 IRCCS, Padua; Camilla Di Nunzio, Medical Oncology Unit, Oncology\u2013Hematology Department, Guglielmo da Saliceto Hospital, Piacenza; Monica Bosco, Palliative Care Unit, Oncology\u2013Hematology Department, Guglielmo da Saliceto Hospital, Piacenza; Barbara Bocci, Medical Oncology Unit, San Paolo Hospital, Milan; Alfina Bramanti and Chiara Gandini, Oncology Unit, Fondazione IRCCS Policlinico San Matteo, Pavia; Angela Buonadonna, Medical Oncology Unit, Aviano National Cancer Institute, Aviano; Alessandro Comandone, Medical Oncology Unit, Presidio Humanitas Gradenigo, Turin; Sonia Zoccali, Coordinamento Cure Palliative (supported by F.I.L.E., Leniterapia Italian Foundatio), Florence; Maria Simona Pino, Medical Oncology Unit, Oncology Department, S. Maria Annunziata Hospital, Florence; Davide Dalu, Palliative Care Unit, Oncology Department, L. Sacco Hospital, Milan; Pietro Sozzi, Oncology Unit, Ospedale degli Infermi, Ponderano; Alberto Gozza, Medical Oncology, Department of Medicine, E.O. Galliera Hospitals, Genoa; Monica Giordano and Carla Longhi, Oncology Unit, Sant'Anna Hospital, Como; Cristina Autelitano, Palliative Care Unit, Arcispedale S. Maria Nuova \u2013 IRCCS, Reggio Emilia; Teresa Gamucci, Oncology Unit, SS Trinit\ue0 Hospital Sora, ASL Frosinone, Frosinone; Cataldo Mastromauro, Oncology Unit, ULSS 12 Veneziana, Venice; Rodolfo Scognamiglio, Hospice Nazareth, Mestre; Daniela Degiovanni, Palliative Care Unit, Casale Monferrato, ASL Alessandria; Federica Negri, Medical Oncology Unit, Istituti Ospitalieri, Cremona; Augusto Caraceni, Palliative Care, Pain Therapy and Rehabilitation Department, Fondazione IRCCS Istituto Nazionale dei Tumori, Milan; and Luigi Montanari, Palliative Care Unit Ravenna, AUSL Romagna, Italy. The publisher would like to apologise for any inconvenience caused
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